Design Concept of the Day: Honda Gear

January 21, 2013 § Leave a comment

honda-gearInspired by fixed-gear push-bikes, apparently: the Gear Concept Study Model, a three-door hatch smaller than the Jazz/Fit, is simple, utilitarian and aimed at Gen-Y-ers. It’s potentially customisable, connected and cheap, too. On display at the Montreal Auto Show (cool Canadians are probably more hip to this sort of thing than Detroiters, I guess), it’s the work of Honda R&D Americas, whose design director Dave Marek says: “it’s practical but fun… everything that young, discerning urban buyers would want in a car”. Less fuddy-duddy than the Jazz/Fit, certainly, and I like the nod to the original 1972 Civic in its styling.

  • Those young buyers are going to want a connected and eco-friendly car, it seems – a new survey from McKinsey has come up with some (more) evidence to suggest the kids are still interested in cars, as long as they’re clever ones (including EVs, or shared cars). Some comment from a McKinsey partner here at Detroit News – rather than being a status symbol, “car ownership today is more a symbol of independence and an advanced life style”.
  • Daimler has formally created a subsidiary called Daimler Mobility Services GmbH to consolidate car2go, the moovel mobility platform and other services from one base in Stuttgart. It’s aiming for 500,000 car2go car-share customers by the end of the year, and moovel – tested so far in Stuttgart and Berlin – will be rolled out in other cities. “Intelligent parking solutions” coming soon, too. Full release here.
  • The Durham Energy Institute (Durham University) is appealing for EV drivers to take part in research using domestic solar/wind micro-generators to recharge. More here. Interesting thing is that this study involves anthropologists as well as researchers from the engineering and computing faculties – a more holistic approach than just looking at the technical practicalities.

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