Design Concept of the Day: eSetta

April 20, 2012 § Leave a comment

The problem with microcar design is that most tiny, utilitarian vehicles, however cleverly thought-out in their packaging, are just not cool. Well, if in doubt, go retro. Tony Weichselbraun’s eSetta is inspired by the BMW-Isetta bubble car of the 1950s (UK-market versions were built in Brighton, incidentally) but has state-of-the-art induction charging tech. The idea is that it can be frequently charged at shared hubs located around a city, rather than needing large, expensive and heavy batteries; this could work in a Velib’-style short-term rental scheme, for example. And entry to the cockpit is via a front canopy, of course. More pics at Yanko Design. And more from me on bubble cars and micro-motoring in this feature at The Charging Point, should you be interested…

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